Cobalt Online and Offline Privacy Policy

Cobalt Experiential Marketing, including its subsidiary entities, ("Cobalt Database") is the leading provider of business information products, database marketing services, data processing services, digital marketing, rural marketing and sales and marketing solutions. Leading corporates use Cobalt's products and services to find new customers, grow their sales, and for other direct telemarketing, customer analysis purposes. Cobalt recognizes the privacy interests of the businesses and consumers on which it collects information and has implemented comprehensive and formal data protection policies which balance privacy expectations with the legitimate business need of our customers.
Data Compilation
The information compiled by Cobalt incorporates several data elements for businesses and consumers. The information is acquired from reliable sources and Cobalt takes great care through specific quality control procedures to verify and maintain the accuracy of the information.
Security
Cobalt uses several security systems and procedures to safeguard the information, ensuring the data is accessed only by authorized individuals for legitimate business needs. Cobalt will not transmit or sell the compiled information to third parties without obtaining a written or electronic agreement that defines the rights and responsibilities with respect to the data. Further, Cobalt will review our customer's use of the data to ensure sensitive data is being handled in accordance with required protections, and that this information is not used for deceptive, misleading, distasteful, or suspicious purposes.
Compliance
Cobalt maintains agreements with its customers containing strict controls on the data as required by the applicable laws and industry standards.
Privacy
Cobalt has created this privacy statement in order to demonstrate our firm commitment to privacy. Cobalt believes that concern for everyone's privacy is a basis for sound business practices within direct marketing and other arenas. This statement is intended to apply to all visitors of web sites owned and operated by Cobalt. If you have any questions after reading this privacy statement, you may contact us at info@cobaltdatabase.com.
Collection of Information
Cobalt does not collect personally identifiable information about visitors except when visitors specifically provide such information on a voluntary basis. For example, such personally identifiable information may be gathered from the registration process for subscription sites or services and in connection with content submissions, community postings (e.g., chat and bulletin boards), suggestions, and transactional areas. Such information may be used by Cobalt for the following purposes: contacting a subscriber regarding account status, changes to the subscriber agreement, special discounts, promotions, products offered and other matters relevant to the underlying service and/or the information collected.
Cobalt values opinions and comments from visitors, so we occasionally conduct online surveys. These surveys are entirely optional for all visitors. Most frequently, the information is aggregated and used to make improvements to Cobalt web sites and to develop appealing content, features and promotions for visitors. Survey participants are anonymous unless otherwise stated in the survey. Cobalt reserves the right to perform statistical analyses of visitor's behaviour and characteristics. In order to measure interest in and use of the various areas of the site and to inform advertisers of such information as well as the number of visitors that have been exposed to or clicked on their advertising banners. Cobalt will provide only aggregated data from these analyses to third parties. Also, visitors should be aware that Cobalt may sometimes permit third parties to offer subscription and/or registration-based services through a Cobalt web site.
Cobalt is not responsible for any actions or policies of such third parties and visitors should check the applicable privacy policy of such party when providing personally identifiable information. Visitors should be aware that when they voluntarily disclose personally identifiable information (e.g., user name, e-mail address) on the bulletin boards or in the chat areas of Cobalt sites, that information, along with any substantive information disclosed in the visitor's communication, can be collected, correlated and used by third parties. This information may result in unsolicited messages from other posters or third parties. Such activities are beyond the control of Cobalt
Cookies, etc.
Visitors also should be aware that non-personal information (for example, domain names or e-mail and IP addresses) and data may be automatically collected through the standard operation of Cobalt's internet servers or at Cobalt's discretion through the use of "cookies." "Cookies" are small text files a web site can use to recognize repeat visitors, facilitate a visitor's ongoing access to and use of the site, track usage behaviour and compile aggregate data that will allow content improvements and targeted advertising. Cookies are not programs that come onto a visitor's system and damage files. Generally, cookies work by assigning a unique number to the visitor that has no meaning outside the assigning site. Visitors to Cobalt web sites should be aware that Cobalt cannot control the use of cookies, or the non-personal information collected through the cookies by advertisers or third parties hosting data for Cobalt If a visitor does not want information collected through the use of cookies, there is a simple procedure in most browsers that allows the visitor to deny or accept the cookie feature. However, visitors should note that cookies may be necessary to provide them with certain features (e.g., customized delivery of information) available on the Cobalt web sites.
Opt Out Policy
Upon a visitor's request, Cobalt will:
• allow any visitor to "opt out" of further promotional contacts; • use reasonable efforts to allow visitors to update/correct personal information previously submitted which he/she states is erroneous to the extent such activities will not compromise privacy or security interests; and • initiate reasonable efforts to functionally delete the visitor and his/her personal information from its database. Visitors should be aware that it might be impossible to completely delete erroneous information or a visitor's personal information without some residual information remaining in its database because of backups and records of deletions.
Security
Cobalt is responsible for the security of personal information provided by visitors. Strict measures will be taken to assure against unauthorized access, alteration, or dissemination of personal information.
Disclosure of Information
Cobalt is responsible for the security of personal information provided by visitors. Strict measures will be taken to assure against unauthorized access, alteration, or dissemination of personal information.
Changes
Cobalt reserves the right to change this privacy statement at any time upon providing notification to visitors. This privacy statement and the policies outlined herein are not intended to and do not create any contractual or other legal rights in or on behalf of any other person or entity.
A notice will be posted on Cobalt's web page www.cobaltdatabase.com, www.cobaltemd.com Effective Date: July 1, 2011